Tag Archives: green growth

A bite of the Apple

Illustration by Manos Symeonakis

It’s always interesting to step back and try to work out what it is that makes otherwise calm and collected people suddenly lose their sense of proportion and temporarily mislay their faculties. The death of Apple co-founder Steve Jobs last week was one such moment. The outpouring of grief and praise that followed his sad demise is usually reserved for statesmen and do-gooders of the highest order. Although a supremely talented individual, Jobs was neither.

There was something unnerving about the fact that thousands of admirers, and bandwagon riders, heaped adulation on Steve Jobs the man because of the objects he helped create. Those who came to praise him will argue that Jobs changed the concept of computing, technology, marketing, business and, ultimately, how we live. It’s difficult to argue against that; Apple had a rare knack of inventing the future before its competitors and staking a claim to the most imaginative plots of thinking in our minds.

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Creating a climate for change

Illustration by Manos Symeonakis

Over the last few months, Greeks have become accustomed to the idea that they need to adjust the way they live in order to survive. In the years to come this may stand them in good stead among their European peers when it comes to environmental, not just economic issues, because the European Commission’s latest targets for emissions cuts are going to require serious changes to daily lives across the continent.

After extensive economic modeling, the Commission earlier this month adopted a “roadmap” for transforming Europe into a competitive low-carbon economy. The proposal, which is now being put to member states, MEPs and EU leaders, calls for an 80 percent reduction in bloc emissions — compared to 1990 levels — by 2050. Unsurprisingly, there is intense debate over whether this target is ambitious enough.

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